The start-up stage at Money20/20 Europe

Our Experiences at Money20/20 Europe 2019

You have a block of lead. You want a block of gold. How to get from one to the other has bothered the alchemists of old. We learned that such effort is pointless. We know more dependable ways to distill money. The formulas have changed: They are written in code and algorithms rather than ink. They manifest inside banking apps, online marketplaces or blockchains rather than flasks in a candlelit laboratory. And they drive thousands of people from all over the world to gather at the Money20/20 conference in Amsterdam just to show, discuss and innovate them.

Our co-founders Natallia Martchouk and Matthias Gall were among those modern “alchemists of finance”. From June 3rd to 5th 2019, they had traveled to Amsterdam. The mission: Meeting with other movers and shakers of the fintech, payment and banking industry.

Our co-founder Matthias Gall, walking the turquoise road of Money 20/20 Europe.
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A computer screen displaying the word cybersecurity

Cybersecurity – A Big Deal for Fintech

We do a lot of things online.

We shop at online marketplaces. We rent movies at online video libraries. We manage our finances in online banking apps – all from the comfort of our homes. On the downside, criminals don’t have to stand up from their couch either, to rob your bank or steal your private data. Internet crime and assaults on cybersecurity occur in increasing numbers. Banking institutions are a popular target, as are their little, nonconformist peers: Fintech companies.

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Picture of an ATM which is out of service, a symbol how Google Pay threatens banks and fintechs

Google Pay: Nuisance for Banks, Nightmare for Fintechs

When pondering on digital transformation in the financial industry, one quote by Bill Gates comes to mind. Admit it, you know which one. It just fits perfectly, as we see tech giants leave their mark with emoney payment solutions like Google Pay and Apple Pay. Bill Gates said: 

We need banking, but we don’t need banks anymore

He said this in 1994. The millennial generation probably did not listen to his words back then – living the kid life requires full attention. But today, millennials resonate very much with Gates’ words. According to research by Global Banking Insights, at least one-third of all US millennials believe that they will soon live a life without banks. 

And they might have a point. The number of customers inclined to use online banking services has doubled over the last 10 years. As a result, the demand for digital finance applications increases — and quite a few banks struggle to deliver on that front. The internet is not their native environment. Fintech companies try to capitalize on this, using their technological expertise to disrupt the tried and true ways of banking.

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Fintech 2018, a look back, written next to a sparkler

Our 2018 Fintech Review – A Look Back

The new year 2019 is still young, but the old year’s legacy can still be felt. So a fintech end-of-year review is in order, as 2018 had many opportunities to make an impact.

365 days, to be exact, during which the fintech industry came up with unforeseen novelties and thrilling developments: The online payment, cryptocurrency, and digital finance sectors presented themselves as versatile and volatile. There is much to look at in our fintech retrospective, from the cryptocurrency decline to the new challenges and changes in mobile payment.

So let’s approach this giant of a year from different angles. We asked the three trimplement co-founders, what kept them occupied in 2018 in different areas of fintech.

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Smartphone using Apple Pay at a mobile payment station. The text next to it numbers four problems Apple Pay faces.

4 Obstacles Apple Pay Has To Overcome on the German Market

Mobile payment is convenient.

Just ask your chosen fintech aficionado.

They will point to frictionless paying. To fast access to monetary assets, wherever you are. To tech-savvy China, where almost one-third of the population pays via a mobile device.

And to Apple Pay . The Californian tech giant strives to ban the buck from our pockets and purses. The replacement: A slick mobile payment service.

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A wide angle shot of the crowded koelnmesse halls during DMEXCO 2018

DMEXCO 2018— Our Experiences

Two Fintechies Exploring the Digital Marketing Expo and Conference

Finance — it’s tempting to think it’s all about numbers. Or about data, now that learning machines piece together profiles from customers’ digital footprints.

But that’s only one side of the coin. In equal measure, it’s about communicating with and relating to the customer. Financial service providers have to accurately address their target groups. How can numbers and data sets close ranks with words, images, and emotions?

At the Digital Marketing Expo and Conference 2018, such questions took the limelight. The conference, often abbreviated as DMEXCO, drew more than 40 000 visitors to the halls of koelnmesse, Cologne. Among them: Two software professionals from the fintech sector.

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A stylized picture of a magnifying glass looking at ID documents for KYC purposes.

Keep Your Compliance: The Fintech’s Guide to KYC

Knowing Your Customer – It’s the key success factor for any business. 

But not only sales managers and marketing agents need a good idea about who sits on the other side of the online shopping cart or B2B contact form.

KYC, meaning Know Your Customer, is as much a regulatory requirement for fintech companies and financial institutions. After all, laws oblige them to verify the identities of their clients. The goal: Prevent fraud and constrain the service access of users, who don’t fulfill certain standards of credibility.

But Know Your Customer policies are not just boundaries. They also act as competitive factors. KYC yields insightful data on one’s own services and customers.

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Steve Wozniak and Nuno Sebastiao talking on-stage during the Money20/20 Europe 2018 Conference

Our Experiences at Money20/20 Europe 2018

Going to the circus — hard to imagine a more vintage pastime these days.

The digital infotainment industry compels our attention easily, where daring trapezists or wisecracking Augustes would struggle.

The organizers of Money20/20 Europe 2018 didn’t shy away from the contrast. Proclaiming the Greatest Fintech Show on Earth, they paired digital finance with fin-de-ciècle circus arts.

From 4th to 6th June, international fintech and banking companies rolled up in Amsterdam, the new partner city of Money20/20 EU. Among them: A small delegation of invaders from planet trimplement

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A stylized smartphone showing an different emoney business options, from governmental to payment applications

Building Your Own Emoney Online Business

Prospects and Challenges

In the modern economy, digital payment processes have become a key business factor. Electronic money is transferred across virtual wallets all over the globe at second intervals — or even quicker. Who can build and innovative emoney business quickly, can carve out a niche for themselves.

“Fast-pacedness, however, is not the only reason behind the rise of ewallets and payment software. Profitability also plays a huge role. According to statistics by McKinsey, shifting their customers from traditional offline to digital accounts can save an enterprise up to 90 percent in service costs. Consequently, mobile and online payment solutions are in high demand. In 2016 the Statista Digital Market Outlook predicted an increasing growth rate for the mobile payment sector. 63% within 5 years, to be exact.

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